Hummer EV SUV/Pickup 3X Omega Edition

Shaved Ice said:

Yeah, but that isn’t the one described in the Omega write-up (unless they just powder coated it black):

• Exclusive 18-inch gloss black beadlock-capable wheels with Carbon Flash trim ring

Click to expand...

I'm guessing they're just a gloss black painted version of the bronze beadlock with a dark carbon fiber ring around the edge. It might be the lighting but there appears to be a carbon weave pattern on the rims in the picture above.

Shaved Ice said:

I agree that 20K for paint wouldn’t be worth it. You have to remember though, the price you and I paid was based on the 2020 inflation rate. My MSRP was $112,595. I just checked, that is $131,740 in today’s dollars.

Click to expand...

So inflation caused the nonsensical upcharge?

You can justify it however you want. I could wrap my vehicle in blue from what I have seen it costs 5k...spray paint the wheels in a gloss black and have the same vehicle for about $5,050 plus the 6k markup GM did so I still save almost 9k...factor for inflation.

Not trying to be argumentative just trying to understand the crazy shift to another "limited edition" other than a money grab. Especially when they haven't delivered on any ED1 SUVs yet.

Just a stupid question...is anyone concerned about "Omega" meaning last thrown around?

Feels like offering blue as a second First Edition choice would’ve been a pretty great surprise.

BigBriyan said:

So inflation caused the nonsensical upcharge?

You can justify it however you want. I could wrap my vehicle in blue from what I have seen it costs 5k...spray paint the wheels in a gloss black and have the same vehicle for about $5,050 plus the 6k markup GM did so I still save almost 9k...factor for inflation.

Not trying to be argumentative just trying to understand the crazy shift to another "limited edition" other than a money grab. Especially when they haven't delivered on any ED1 SUVs yet.

Just a stupid question...is anyone concerned about "Omega" meaning last thrown around?

Click to expand...

Last special edition maybe

BigBriyan said:

So inflation caused the nonsensical upcharge?

You can justify it however you want. I could wrap my vehicle in blue from what I have seen it costs 5k...spray paint the wheels in a gloss black and have the same vehicle for about $5,050 plus the 6k markup GM did so I still save almost 9k...factor for inflation.

Not trying to be argumentative just trying to understand the crazy shift to another "limited edition" other than a money grab. Especially when they haven't delivered on any ED1 SUVs yet.

Just a stupid question...is anyone concerned about "Omega" meaning last thrown around?

Click to expand...

Maybe it should be called the Ohmega Edition, with the motto: “Join the Resistance”.

BigBriyan said:

Just a stupid question...is anyone concerned about "Omega" meaning last thrown around?

Click to expand...

I think someone in marketing thought it was a "clever" callback to the H1 Alpha, that's all. Because Hummer EV Beta would have a whole different meaning in modern parlance.

BigBriyan said:

So inflation caused the nonsensical upcharge?

You can justify it however you want. I could wrap my vehicle in blue from what I have seen it costs 5k...spray paint the wheels in a gloss black and have the same vehicle for about $5,050 plus the 6k markup GM did so I still save almost 9k...factor for inflation.

Not trying to be argumentative just trying to understand the crazy shift to another "limited edition" other than a money grab. Especially when they haven't delivered on any ED1 SUVs yet.

Just a stupid question...is anyone concerned about "Omega" meaning last thrown around?

Click to expand...

I don't think anyone is suggesting this isn't a money grab. It absolutely is a money grab. Just like the rest of us, GM can see that people are willing to pay a ridiculous premium for special edition Hummers and GM is trying to capitalize on that by offering the "opportunity" for customers to voluntarily pay well over reservation price for possibly the most exclusive, highest priced version of the Hummer with special blue paint that lets everyone know it's said special edition (which may be worth $20k to some people).

It's frustrating that GM is announcing special editions while it continues to botch production of the base versions but GM is a public company that is focused on its bottom line. Maybe the upcharge is based on lost profits (evidenced by resale value and/or inflation). Or maybe the additional charge is meant to cover GMs cost related to battery replacements. Regardless, people will pay it and GM knows that.